Aurelien Guichard and His Most Famous Perfumes

Embark on a fragrant journey with Aurelien Guichard, a maestro from the perfume haven of Grasse. Born into a family of perfumers, he inherited a scented legacy surrounded by the blossoms of his grandparents’ flower farm. With his father being the renowned Master Perfumer Jean Guichard, Aurelien’s early exposure to fragrances set the stage for a remarkable career. Let’s delve into the aromatic world of this perfumer extraordinaire.

Career Journey: Aurelien Guichard’s odyssey began at the Givaudan Perfumery school in Paris at the age of 21, where he honed his craft. By 24, he crafted Anisia Bella for Guerlain and Love in Paris for Nina Ricci. Notably, Unforgivable for Sean John Combs, a bestselling men’s celebrity scent, showcased his early prowess. With over 150 scents for iconic brands like Versace, Issey Miyake, and Gucci, Guichard’s creativity knows no bounds. As the nose for all modern Robert Piguet fragrances, his influence in the perfume world is indisputable.

Matière Premiere and Accolades: Balancing roles as a Takasago perfumer and founder of Matière Premiere, Guichard earned the UK’s Perfume Extraordinaire for Radical Rose in 2021 and became a Fragrance Foundation Finalist in the USA in 2023.

Aurelien Guichard’s Signature Fragrances:

1. Narciso Rodriguez Nacisco Poudree: Guichard’s twist on the original bestseller introduces a modern floral with rose and jasmine, deepened by musk and cedarwood. Vanilla dusting adds a cozy cocooning effect, making Nacisco Poudree a favorite among fragrance enthusiasts.
2. Bond No. 9 Chinatown: In Chinatown, Guichard transforms a feminine floral into a warm and compliment-worthy fragrance. Peach blossom takes center stage, surrounded by peony, orange blossom, tuberose, cardamom, and vanilla, creating an alluring composition.
3. Robert Piguet Petit Fracas: Guichard softens the bold tuberose of the original Fracas with juicy pear and sweet cocoa. Petit Fracas is youthful yet refined, unique, and distinctive, showcasing his mastery.
4. Gucci Guilty Pour Femme: Demonstrating versatility, Guichard creates a glamorous and sexy scent blending fruity, floral, and spicy notes. Gucci Guilty opens with citrus and pink pepper, leading to a heart of lilac and peach, grounded by patchouli for mystery.
5. Robert Piguet Visa (renamed to Robert Piguet V Perfume): Guichard’s Visa overflows with white peaches, juicy pears, mandarins, and purple plums. The heart reveals rose and orange blossom, balanced by patchouli, musk, and leather, creating a well-rounded composition.
6. Issey Miyake Pleats Please L’Eau: Interpreting Miyake’s fabric pleating into fragrance, Guichard crafts Pleats Please L’Eau, a rosy floral with a light, breezy nature. The perfume captures the essence of budding roses in the early morning, with a fresh and exuberant quality.

Conclusion: Aurelien Guichard, the scent virtuoso from Grasse, leaves an indelible mark on the fragrance world. His rich family heritage, formal training, and extensive portfolio make him a luminary perfumer, celebrated for his creativity. Join the exploration of his aromatic creations that elevate the olfactory experience to new heights.